Brand Partners
Our Brand Partnerships
Connecting brands with leading culinary talent
H Culinary Talent creates and manages chef brand partnerships, connecting brands and agencies with leading chefs and culinary personalities.
Our work includes brand ambassadorships, advertising campaigns, product launches, social and digital content, event appearances, recipe development, media activity and longer-term commercial partnerships.
We manage the process from the initial brief and talent recommendation through to commercial negotiation, contracting, media usage, territories, exclusivity, approvals and delivery.
Our approch
THE RIGHT COMMERCIAL FIT
We consider the talent’s professional credibility, audience, experience, values, existing partnerships and suitability for the brand.
CLEAR COMMERCIAL TERMS
We manage the fee, deliverables, territories, media usage, exclusivity, approval process and duration of the agreement.
MANAGED DELIVERY
We coordinate the talent requirements, content approvals, appearances and agreed campaign activity.
LONGER-TERM VALUE
Where appropriate, we help develop partnerships that extend beyond a single appearance or social-media post.
SELECTED PARTNERSHIPS AND COMMERCIAL PROJECTS
Sensodyne
Chef selection and commercial partnership for an advertising campaign developed with Grey.
Royal Ascot
Chef-led restaurant concepts, talent appearances and hospitality collaborations involving internationally recognised culinary talent.
Taste of Abu Dhabi
International festival appearances and live demonstrations involving Marco Pierre White and Shelina Permalloo.
Saudi InFlavour, Riyadh
A keynote and event appearance by Marco Pierre White at the international food and hospitality exhibition.
Working with H Culinary Talent
THE RIGHT COMMERCIAL FIT
We consider the talent’s professional credibility, audience, experience, values, existing partnerships and suitability for the brand.
CLEAR COMMERCIAL TERMS
We manage the fee, deliverables, territories, media usage, exclusivity, approval process and duration of the agreement.
MANAGED DELIVERY
We coordinate the talent requirements, content approvals, appearances and agreed campaign activity.
LONGER-TERM VALUE
Where appropriate, we help develop partnerships that extend beyond a single appearance or social-media post.
Working with H Culinary Talent
Whether the requirement is a single campaign, event appearance or longer-term partnership, H Culinary Talent provides informed talent recommendations and experienced commercial management throughout.
